Client Name: Confidential
Reporting To: CEO

ABOUT THE BLACK BOX TALENT (TBBT)

The Black Box Talent (TBBT) is a talent acquisition and executive search firm helping organizations identify, attract, and hire high-quality professionals across diverse industries and geographies.

We partner closely with our clients to understand their business, culture, and hiring requirements, enabling us to deliver targeted, relevant, and quality talent for critical positions.

Our approach combines industry-focused recruitment expertise, strong candidate networks, structured sourcing, and personalized talent solutions to support organizations in building high-performing teams.

POSITION OVERVIEW

The Marketing Head will lead marketing strategy and execution across markets from Angola, ensuring cohesive brand, digital, campaign, market-development, and customer-engagement initiatives.

The role will report to the CEO and involves business travel to China and other countries where the business operates, almost 50% of the time.

KEY RESPONSIBILITIES

• Marketing Strategy & Campaigns: Develop and execute global and local marketing strategies, campaigns, and promotional plans across digital, social media, email, events, and traditional media; measure performance and ROI.
• Brand Management: Own brand positioning, messaging, and guidelines; ensure consistent visual and verbal brand representation across all channels.
• Market Expansion: Refine target segments, identify effective channels and tactics, and deliver localized online and offline strategies that support global brand objectives and local market needs.
• Market & Customer Insights: Conduct market research, competitive analysis, and customer segmentation; identify trends, opportunities, and customer needs to improve marketing effectiveness.
• Digital & Social Media: Own the global website and global/local social media presence; build engagement, drive website visits, manage influencers, and deliver measurable reach, ROI, and engagement.
• Promotions & Events: Lead marketing, promotions, events, and new-store-opening calendars; implement tactical campaigns to drive store traffic and evaluate post-campaign effectiveness.
• Partnerships & Vendors: Develop strategic relationships with industry players, agencies, and vendors; identify and nurture marketing partnerships and alliances.
• Team & Cross-Functional Leadership: Lead, train, and mentor marketing teams and collaborate with retail, operations, product development, customer service, creative, buying, and merchandising teams.
• Performance & Budget Management: Analyze customer data, campaign metrics, leads, conversions, ROI, and acquisition costs; manage budgets, resources, and vendors, and present plans and insights to senior management.
• Innovation & Quality: Stay current on industry trends, competitive landscapes, best practices, and emerging marketing technologies while ensuring high-quality, efficient, and cost-effective creative output.

CANDIDATE PROFILE

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 15–18 years of marketing experience, including at least 5 years in a leadership role.
• 5–7 years of work experience in African markets.
• Fluency in English, along with either French or Portuguese.
• Strong leadership, team management, communication, interpersonal, and cross-functional collaboration skills.
• Proven experience developing and implementing marketing plans and multi-channel marketing campaigns, preferably in African markets.
• Strong knowledge of market research, analysis, digital marketing, branding, and consumer behavior.
• Strong strategic planning, analytical, and creative thinking skills, with the ability to translate data insights into actionable strategies.
• Results-oriented and innovative approach.